Sub advertising
I've focussed my main ideas for my coursework on to making a sub-vert advert. This means that the advert I'm going to create is highlighting the oppoisitional readings that most beauty brands don't want their audiences's having. This will be significant for my idea to create a campaign as i want to raise awareness for the effects on the media's pressure on women and their appearance. By creating a sub-vert this will help to highlight the campaign's views.
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